Muhu Pagarid
In the heart of Muhu Island, where the mightiest character of the universe Time itself takes a rest and traditions linger like the scent of sea air, there’s a bakery that has quietly risen to national—and even international—fame. Muhu Pagarid, born in the small village of Liiva in 2013, began with a simple mission: to bake honest, hearty bread that tastes like home. Today, their loaves are beloved not just on the island, but across Estonia and beyond.
Step into their original shop, and you’re greeted by the warm, earthy aroma of freshly baked rye bread. The secret lies in their method: no yeast, just a time-honored sourdough starter nurtured over years, combined with stone-milled Estonian rye flour. Each loaf is fermented for 12 hours, then baked until the crust crackles and the inside is tender and tangy. It’s bread that tells a story—of patience, care, and deep respect for tradition.​
But the story doesn’t end in Liiva. Muhu Pagarid’s bread is now baked and sold in dozens of locations across Estonia, from Tallinn’s bustling Balti Jaama Turg to cozy corners in Tartu and Pärnu. In some places, like Tallinn’s Poordi Street, the bread is baked right on-site, so customers can enjoy it still warm from the oven. The bakery has even expanded internationally, with a branch in Yerevan, Armenia, where locals have embraced the rich, dark loaves with enthusiasm.​
Despite their growth, Muhu Pagarid has stayed true to its roots. Founder Martin Sepping once joked they aimed to create the “Coca-Cola of rye bread”—and perhaps they have—but without compromising on quality or authenticity. They’ve resisted the lure of mass production, choosing instead to keep things small, fresh, and deeply personal. Each loaf is still made with the same care as the first, embodying the spirit of Muhu itself: grounded, genuine, and quietly extraordinary.
So whether you’re wandering the island’s juniper-lined paths or strolling through a city market, keep an eye out for that familiar yellow sign. A slice of Muhu’s soul is never far away—and it’s best enjoyed warm, with a generous smear of butter and a moment of stillness.
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